Client

LA Chargers 

Agency

Saatchi&Saatchi

Team

Marc Davignon - Creative Director

Ryan Bubion - Design/Art Director

Client

LA Chargers 

Agency

Saatchi&Saatchi

Team

Marc Davignon - Creative Director

Ryan Bubion - Design/Art Director

Client

LA Chargers 

Agency

Saatchi&Saatchi

Team

Marc Davignon - Creative Director

Ryan Bubion - Design/Art Director

Client

LA Chargers 

Agency

Saatchi&Saatchi

Team

Marc Davignon - Creative Director

Ryan Bubion - Design/Art Director

Client

LA Chargers 

Agency

Saatchi&Saatchi

Team

Marc Davignon - Creative Director

Ryan Bubion - Design/Art Director

Los Angeles, home to bad traffic, the Bruins, the Rams, endless stripmalls and giant bill-boards, all fighting for our attention. 

In order to stand out and differentiate amongst the competition we developed a visual language and modular messaging system WE ____ FOR LA. Combined with the evergreen FIGHT FOR LA brand message, we integrated the new aesthetic across print collateral, ticket design, social media templates, and out-of-home.  

Los Angeles, home to bad traffic, the Bruins, the Rams, endless stripmalls and giant bill-boards, all fighting for our attention. 

In order to stand out and differentiate amongst the competition we developed a visual language and modular messaging system WE ____ FOR LA. Combined with the evergreen FIGHT FOR LA brand message, we integrated the new aesthetic across print collateral, ticket design, social media templates, and out-of-home.  

Los Angeles, home to bad traffic, the Bruins, the Rams, endless stripmalls and giant bill-boards, all fighting for our attention. 

In order to stand out and differentiate amongst the competition we developed a visual language and modular messaging system WE ____ FOR LA. Combined with the evergreen FIGHT FOR LA brand message, we integrated the new aesthetic across print collateral, ticket design, social media templates, and out-of-home.  

Los Angeles, home to bad traffic, the Bruins, the Rams, endless stripmalls and giant bill-boards, all fighting for our attention. 

In order to stand out and differentiate amongst the competition we developed a visual language and modular messaging system WE ____ FOR LA. Combined with the evergreen FIGHT FOR LA brand message, we integrated the new aesthetic across print collateral, ticket design, social media templates, and out-of-home.  

Los Angeles, home to bad traffic, the Bruins, the Rams, endless stripmalls and giant bill-boards, all fighting for our attention. 

In order to stand out and differentiate amongst the competition we developed a visual language and modular messaging system WE ____ FOR LA. Combined with the evergreen FIGHT FOR LA brand message, we integrated the new aesthetic across print collateral, ticket design, social media templates, and out-of-home.